Does the 80:20 Rule Apply to Design Projects? »

Michael Johnson:

Very few graphic designers find themselves happy implementing minor tweaks to a global accountancy conglomerate’s corporate ID. They’re drawn to small, highly creative projects that provide that drug-like cocktail of creativity and the search for the eureka moment. After the ‘hit’, it’s a slow downhill slide into creative cold-turkey until the next chance to score arises.

(via: Design Observer)

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